Regions

Contents

Introduction

Regions detects a user's country, state, DMA (media market), or postal code.

Regions provides the following user context:

{
  country: {
    code: "US",
    name: "United States"
  },
  state: {
    code: "MD",
    name: "Maryland"
  },
  dma: {
    code: "26",
    name: "Baltimore"
  },
  postalCode: {
    code: "21014"
  }
}

Regions also provides the following events:

  • user.entered_region_country
  • user.exited_region_country
  • user.entered_region_state
  • user.exited_region_state
  • user.entered_region_dma
  • user.exited_region_dma

Regions is a premium context type, available only to Enterprise customers.

Ask your customer success manager to enable Regions.

Countries

Regions supports country detection globally. Each country has a name and a unique 2-letter ISO 3166 code. View the full list of countries.

States

Regions supports state detection in the US only. Each state has a name and a unique 2-letter code. View the full list of states.

DMAs

Regions supports DMA (designated market area) detection in the US only. Each DMA has a name and a unique code. View the full list of DMAs. Or, learn more about DMAs.

Postal codes

Regions supports postal (ZIP) code detection in the US only. Each postal code has a unique 5-letter code.

Support

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