Mixpanel Integration Reference
Contents
Introduction
Whenever events are generated, Radar will send custom events and user properties to Mixpanel. The full list of supported user properties and events is below.
User mapping
Note that Radar uses the special string "(null)" to represent null user property values.
| Radar User Field |
Mixpanel User Property |
Type |
Example Value |
Context Type |
userId |
Distinct ID |
string |
"1" |
|
location.coordinates[0] |
Radar Location Longitude |
number |
-76.350663 |
|
location.coordinates[1] |
Radar Location Latitude |
number |
39.525665 |
|
_id |
Radar ID |
string |
"5b2c0906f5874b001aecfd8d" |
|
updatedAt |
Radar Updated At |
timestamp |
"2018-06-22T15:23:39.000Z" |
|
segments[*].externalId |
Radar Segment External IDs |
array[string] |
["starbucks-visitors"] |
|
topChains[*].slug |
Radar Top Chain Slugs |
array[string] |
["starbucks", "walmart"] |
|
topChains[*].externalId |
Radar Top Chain External IDs |
array[string] |
["123", "456"] |
|
geofences[*]._id |
Radar Geofence IDs |
array[string] |
["5b2c0906f5874b001aecfd8e"] |
Geofences |
geofences[*].description |
Radar Geofence Descriptions |
array[string] |
["Store #123"] |
Geofences |
geofences[*].tag |
Radar Geofence Tags |
array[string] |
["store"] |
Geofences |
geofences[*].externalId |
Radar Geofence External IDs |
array[string] |
["123"] |
Geofences |
place._id |
Radar Place ID |
string |
"59302bcf8f27e8a156bd4f91" |
Places |
place.name |
Radar Place Name |
string |
"Starbucks" |
Places |
place.categories |
Radar Place Categories |
array[string] |
["food-beverage", "cafe", "coffee-shop"] |
Places |
place.chain.slug |
Radar Place Chain Slug |
string |
"starbucks" |
Places |
place.chain.name |
Radar Place Chain Name |
string |
"Starbucks" |
Places |
insights.state.home |
Radar Insights State Home |
boolean |
false |
Insights |
insights.state.office |
Radar Insights State Office |
boolean |
false |
Insights |
insights.state.traveling |
Radar Insights State Traveling |
boolean |
true |
Insights |
country.code |
Radar Region Country Code |
string |
"US" |
Regions |
country.name |
Radar Region Country Name |
string |
"United States" |
Regions |
state.code |
Radar Region State Code |
string |
"MD" |
Regions |
state.name |
Radar Region State Name |
string |
"Maryland" |
Regions |
dma.code |
Radar Region DMA Code |
string |
"26" |
Regions |
dma.name |
Radar Region DMA Name |
string |
"Baltimore" |
Regions |
postalCode.code |
Radar Region Postal Code |
string |
"21014" |
Regions |
Event mapping
| Radar Event |
Context Type |
Mixpanel Event |
user.entered_geofence |
Geofences |
Radar Geofence Entered |
user.exited_geofence |
Geofences |
Radar Geofence Exited |
user.entered_place |
Places |
Radar Place Entered |
user.exited_place |
Places |
Radar Place Exited |
user.entered_home |
Insights |
Radar Home Entered |
user.exited_home |
Insights |
Radar Home Exited |
user.entered_office |
Insights |
Radar Office Entered |
user.exited_office |
Insights |
Radar Office Exited |
user.started_traveling |
Insights |
Radar Traveling Started |
user.stopped_traveling |
Insights |
Radar Traveling Stopped |
user.entered_region_country |
Regions |
Radar Country Entered |
user.exited_region_country |
Regions |
Radar Country Exited |
user.entered_region_state |
Regions |
Radar State Entered |
user.exited_region_state |
Regions |
Radar State Exited |
user.entered_region_dma |
Regions |
Radar DMA Entered |
user.exited_region_dma |
Regions |
Radar DMA Exited |
Radar Geofence Entered
| Radar Event Field |
Mixpanel Event Property |
Type |
Example |
geofence._id |
Geofence ID |
string |
"5b2c0906f5874b001aecfd8e" |
geofence.description |
Geofence Description |
string |
"Store #123" |
geofence.tag |
Geofence Tag |
string |
"store" |
geofence.externalId |
Geofence External ID |
string |
"123" |
geofence.metadata[{key}] |
Geofence Metadata {key} |
{type} |
{value} |
confidence |
Confidence |
string |
"high" |
Radar Geofence Exited
| Radar Event Field |
Mixpanel Event Property |
Type |
Example |
geofence._id |
Geofence ID |
string |
"5b2c0906f5874b001aecfd8e" |
geofence.description |
Geofence Description |
string |
"Store #123" |
geofence.tag |
Geofence Tag |
string |
"store" |
geofence.externalId |
Geofence External ID |
string |
"123" |
geofence.metadata[{key}] |
Geofence Metadata {key} |
{type} |
{value} |
confidence |
Confidence |
string |
"high" |
duration |
Duration |
number (minutes) |
42.1 |
Radar Place Entered
| Radar Event Field |
Mixpanel Event Property |
Type |
Example |
place._id |
Place ID |
string |
"59302bcf8f27e8a156bd4f91" |
place.name |
Place Name |
string |
"Starbucks" |
place.chain.slug |
Place Chain ID |
string |
"starbucks" |
place.chain.name |
Place Chain Name |
string |
"Starbucks" |
place.categories |
Place Categories |
array[string] |
["food-beverage", "cafe", "coffee-shop"] |
confidence |
Confidence |
string |
"high" |
Radar Place Exited
| Radar Event Field |
Mixpanel Event Property |
Type |
Example |
place._id |
Place ID |
string |
"59302bcf8f27e8a156bd4f91" |
place.name |
Place Name |
string |
"Starbucks" |
place.chain.slug |
Place Chain ID |
string |
"starbucks" |
place.chain.name |
Place Chain Name |
string |
"Starbucks" |
place.categories |
Place Categories |
array[string] |
["food-beverage", "cafe", "coffee-shop"] |
confidence |
Confidence |
string |
"high" |
duration |
Duration |
number (minutes) |
42.1 |
Radar Home Entered
| Radar Event Field |
Mixpanel Event Property |
Type |
Example |
confidence |
Confidence |
string |
"high" |
Radar Home Exited
| Radar Event Field |
Mixpanel Event Property |
Type |
Example |
confidence |
Confidence |
string |
"high" |
Radar Office Entered
| Radar Event Field |
Mixpanel Event Property |
Type |
Example |
confidence |
Confidence |
string |
"high" |
Radar Office Exited
| Radar Event Field |
Mixpanel Event Property |
Type |
Example |
confidence |
Confidence |
string |
"high" |
Radar Traveling Started
| Radar Event Field |
Mixpanel Event Property |
Type |
Example |
confidence |
Confidence |
string |
"high" |
Radar Traveling Stopped
| Radar Event Field |
Mixpanel Event Property |
Type |
Example |
confidence |
Confidence |
string |
"high" |
Radar Country Entered
| Radar Event Field |
Mixpanel Event Property |
Type |
Example Value |
region.code |
Region Code |
string |
"US" |
region.name |
Region Name |
string |
"United States" |
confidence |
Confidence |
string |
"high" |
Radar Country Exited
| Radar Event Field |
Mixpanel Event Property |
Type |
Example Value |
region.code |
Region Code |
string |
"US" |
region.name |
Region Name |
string |
"United States" |
confidence |
Confidence |
string |
"high" |
Radar State Entered
| Radar Event Field |
Mixpanel Event Property |
Type |
Example Value |
region.code |
Region Code |
string |
"MD" |
region.name |
Region Name |
string |
"Maryland" |
confidence |
Confidence |
string |
"high" |
Radar State Exited
| Radar Event Field |
Mixpanel Event Property |
Type |
Example Value |
region.code |
Region Code |
string |
"MD" |
region.name |
Region Name |
string |
"Maryland" |
confidence |
Confidence |
string |
"high" |
Radar DMA Entered
| Radar Event Field |
Mixpanel Event Property |
Type |
Example Value |
region.code |
Region Code |
string |
"26" |
region.name |
Region Name |
string |
"Baltimore" |
confidence |
Confidence |
string |
"high" |
Radar DMA Exited
| Radar Event Field |
Mixpanel Event Property |
Type |
Example Value |
region.code |
Region Code |
string |
"26" |
region.name |
Region Name |
string |
"Baltimore" |
confidence |
Confidence |
string |
"high" |