Leanplum

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Whenever events are generated, Radar will send custom events and user attributes to Leanplum. The full list of supported user attributes and events is below.

User mapping

Note that Radar uses the special string "(null)" to represent null user attribute values.

Radar User Field Leanplum User Attribute Type Example Value Context Type
userId Distinct ID string "1"
location.coordinates[0] Radar Location Longitude number -76.350663
location.coordinates[1] Radar Location Latitude number 39.525665
_id Radar ID string "5b2c0906f5874b001aecfd8d"
segments[*].externalId Radar Segment External IDs array[string] ["starbucks-visitors"]
topChains[*].slug Radar Top Chain Slugs array[string] ["starbucks", "walmart"]
topChains[*].externalId Radar Top Chain External IDs array[string] ["123", "456"]
geofences[*]._id Radar Geofence IDs array[string] ["5b2c0906f5874b001aecfd8e"] Geofences
geofences[*].description Radar Geofence Descriptions array[string] ["Store #123"] Geofences
geofences[*].tag Radar Geofence Tags array[string] ["store"] Geofences
geofences[*].externalId Radar Geofence External IDs array[string] ["123"] Geofences
place._id Radar Place ID string "59302bcf8f27e8a156bd4f91" Places
place.name Radar Place Name string "Starbucks" Places
place.categories Radar Place Categories array[string] ["food-beverage", "cafe", "coffee-shop"] Places
place.chain.slug Radar Place Chain Slug string "starbucks" Places
place.chain.name Radar Place Chain Name string "Starbucks" Places
insights.state.home Radar Insights State Home boolean false Insights
insights.state.office Radar Insights State Office boolean false Insights
insights.state.traveling Radar Insights State Traveling boolean true Insights
country.code Radar Region Country Code string "US" Regions
country.name Radar Region Country Name string "United States" Regions
state.code Radar Region State Code string "MD" Regions
state.name Radar Region State Name string "Maryland" Regions
dma.code Radar Region DMA Code string "26" Regions
dma.name Radar Region DMA Name string "Baltimore" Regions
postalCode.code Radar Region Postal Code string "21014" Regions

Event mapping

Radar Event Context Type Leanplum Event
user.entered_geofence Geofences Radar Geofence Entered
user.exited_geofence Geofences Radar Geofence Exited
user.entered_place Places Radar Place Entered
user.exited_place Places Radar Place Exited
user.entered_home Insights Radar Home Entered
user.exited_home Insights Radar Home Exited
user.entered_office Insights Radar Office Entered
user.exited_office Insights Radar Office Exited
user.started_traveling Insights Radar Traveling Started
user.stopped_traveling Insights Radar Traveling Stopped
user.entered_region_country Regions Radar Country Entered
user.exited_region_country Regions Radar Country Exited
user.entered_region_state Regions Radar State Entered
user.exited_region_state Regions Radar State Exited
user.entered_region_dma Regions Radar DMA Entered
user.exited_region_dma Regions Radar DMA Exited

Radar Geofence Entered

Radar Event Field Leanplum Event Parameter Type Example
geofence._id Geofence ID string "5b2c0906f5874b001aecfd8e"
geofence.description Geofence Description string "Store #123"
geofence.tag Geofence Tag string "store"
geofence.externalId Geofence External ID string "123"
geofence.metadata[{key}] Geofence Metadata {key} {type} {value}
confidence Confidence string "high"

Radar Geofence Exited

Radar Event Field Leanplum Event Parameter Type Example
geofence._id Geofence ID string "5b2c0906f5874b001aecfd8e"
geofence.description Geofence Description string "Store #123"
geofence.tag Geofence Tag string "store"
geofence.externalId Geofence External ID string "123"
geofence.metadata[{key}] Geofence Metadata {key} {type} {value}
confidence Confidence string "high"
duration Duration number (minutes) 42.1

Radar Place Entered

Radar Event Field Leanplum Event Parameter Type Example
place._id Place ID string "59302bcf8f27e8a156bd4f91"
place.name Place Name string "Starbucks"
place.chain.slug Place Chain ID string "starbucks"
place.chain.name Place Chain Name string "Starbucks"
place.categories Place Categories array[string] ["food-beverage", "cafe", "coffee-shop"]
confidence Confidence string "high"

Radar Place Exited

Radar Event Field Leanplum Event Parameter Type Example
place._id Place ID string "59302bcf8f27e8a156bd4f91"
place.name Place Name string "Starbucks"
place.chain.slug Place Chain ID string "starbucks"
place.chain.name Place Chain Name string "Starbucks"
place.categories Place Categories array[string] ["food-beverage", "cafe", "coffee-shop"]
confidence Confidence string "high"
duration Duration number (minutes) 42.1

Radar Home Entered

Radar Event Field Leanplum Event Parameter Type Example
confidence Confidence string "high"

Radar Home Exited

Radar Event Field Leanplum Event Parameter Type Example
confidence Confidence string "high"

Radar Office Entered

Radar Event Field Leanplum Event Parameter Type Example
confidence Confidence string "high"

Radar Office Exited

Radar Event Field Leanplum Event Parameter Type Example
confidence Confidence string "high"

Radar Traveling Started

Radar Event Field Leanplum Event Parameter Type Example
confidence Confidence string "high"

Radar Traveling Stopped

Radar Event Field Leanplum Event Parameter Type Example
confidence Confidence string "high"

Radar Country Entered

Radar Event Field Leanplum Event Parameter Type Example Value
region.code Region Code string "US"
region.name Region Name string "United States"
confidence Confidence string "high"

Radar Country Exited

Radar Event Field Leanplum Event Parameter Type Example Value
region.code Region Code string "US"
region.name Region Name string "United States"
confidence Confidence string "high"

Radar State Entered

Radar Event Field Leanplum Event Parameter Type Example Value
region.code Region Code string "MD"
region.name Region Name string "Maryland"
confidence Confidence string "high"

Radar State Exited

Radar Event Field Leanplum Event Parameter Type Example Value
region.code Region Code string "MD"
region.name Region Name string "Maryland"
confidence Confidence string "high"

Radar DMA Entered

Radar Event Field Leanplum Event Parameter Type Example Value
region.code Region Code string "26"
region.name Region Name string "Baltimore"
confidence Confidence string "high"

Radar DMA Exited

Radar Event Field Leanplum Event Parameter Type Example Value
region.code Region Code string "26"
region.name Region Name string "Baltimore"
confidence Confidence string "high"
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